AMAZON: Good results and in the 61.8% Fibonacci zone! Pay attent
Amazon presented results on February 7th, beating expectations driven by the cloud business.
AWS stands out with a growth of +19%, a pace that it has maintained for 3 consecutive quarters. Revenues on the online platform grow +8%, advertising +18% and third-party services +9%. Efficiency measures and the greater growth of AWS and advertising, with higher margins, boost EBIT +60.5% with a margin improvement of +350 bp to 11.3%.
AI will continue to be a growth factor in 2025 after the alliance with Anthropic and new AI applications. But the guidance for 1Q25 is disappointing, indicating that Amazon remains cautious in an environment of uncertainty due to the impact of tariffs on China (25% of its online sales are of Chinese products) and adverse effects due to exchange rates. Despite a weaker than expected 1Q25, we remain positive on the stock.
The advertising business is growing at a good pace and Amazon is already the third largest operator after Google and Meta, with a global share of 9%. On the online sales front, the group is reducing delivery times to face growing competition from Walmart and Temu. With a 47% market share in the cloud business in 2023 (55% excluding China), Amazon remains one of the companies that will benefit the most from the adoption of generative AI, ranking among the preferred providers of AI-based services/apps for users, although investment efforts and a moderation in consumption are slowing short-term growth prospects.
--> What does it look like technically?
So far this year, it has a cumulative revaluation of +4% and its trend is clearly bullish, so we will ONLY look for LONGs. It is currently in a RECOVERY PHASE and has already reached the 50%-61.8% Fibonacci zone, which means it is in a key zone from which it could end the retracement and start a new bullish impulse on the way to new highs.
Last Friday the IVO oscillator warned us of overselling, and if we add to that the fact that its trend is clearly bullish and that it has a retracement of almost 61.8% Fibonacci, it is very likely that the MOMENTUM will soon turn bullish (Bull) and we can make a long entry.
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Strategy to follow:
ENTRY: We will open 2 long positions if it exceeds the 236 zone
POSITION 1 (TP1): We close the first position in the 245 zone (+4%)
--> Stop Loss at 226 (-4%).
--> Ratio ( 1:1 )
POSITION 2 ( TP2 ): We open a Trailing Stop type position.
--> Initial dynamic Stop Loss at (-4%) (coinciding with the 226 of position 1 ).
--> We modify the dynamic Stop Loss to (-1%) when the price reaches TP1 ( 245 ).
-------------------------------------------
SET UP EXPLANATIONS
*** How do you know which 2 long positions to open? Let's take an example: If we want to invest 2,000 euros in the stock, what we do is divide that amount by 2, and instead of opening 1 position of 2,000, we will open 2 positions of 1,000 each.
*** What is Trailing Stop ? A Trailing Stop allows a trade to continue gaining value when the market price moves in a favorable direction, but automatically closes the trade if the market price suddenly moves in an unfavorable direction by a certain distance. That certain distance is the dynamic Stop Loss.
-->Example: If the dynamic Stop Loss is at -1%, it means that if the price drops by -1%, the position will be closed. If the price rises, the Stop Loss also rises to maintain that -1% on rises, therefore, the risk is increasingly lower until the position becomes profitable. In this way, very solid and stable price trends can be taken advantage of, maximizing profits.
AWS stands out with a growth of +19%, a pace that it has maintained for 3 consecutive quarters. Revenues on the online platform grow +8%, advertising +18% and third-party services +9%. Efficiency measures and the greater growth of AWS and advertising, with higher margins, boost EBIT +60.5% with a margin improvement of +350 bp to 11.3%.
AI will continue to be a growth factor in 2025 after the alliance with Anthropic and new AI applications. But the guidance for 1Q25 is disappointing, indicating that Amazon remains cautious in an environment of uncertainty due to the impact of tariffs on China (25% of its online sales are of Chinese products) and adverse effects due to exchange rates. Despite a weaker than expected 1Q25, we remain positive on the stock.
The advertising business is growing at a good pace and Amazon is already the third largest operator after Google and Meta, with a global share of 9%. On the online sales front, the group is reducing delivery times to face growing competition from Walmart and Temu. With a 47% market share in the cloud business in 2023 (55% excluding China), Amazon remains one of the companies that will benefit the most from the adoption of generative AI, ranking among the preferred providers of AI-based services/apps for users, although investment efforts and a moderation in consumption are slowing short-term growth prospects.
--> What does it look like technically?
So far this year, it has a cumulative revaluation of +4% and its trend is clearly bullish, so we will ONLY look for LONGs. It is currently in a RECOVERY PHASE and has already reached the 50%-61.8% Fibonacci zone, which means it is in a key zone from which it could end the retracement and start a new bullish impulse on the way to new highs.
Last Friday the IVO oscillator warned us of overselling, and if we add to that the fact that its trend is clearly bullish and that it has a retracement of almost 61.8% Fibonacci, it is very likely that the MOMENTUM will soon turn bullish (Bull) and we can make a long entry.
---------------------------------------
Strategy to follow:
ENTRY: We will open 2 long positions if it exceeds the 236 zone
POSITION 1 (TP1): We close the first position in the 245 zone (+4%)
--> Stop Loss at 226 (-4%).
--> Ratio ( 1:1 )
POSITION 2 ( TP2 ): We open a Trailing Stop type position.
--> Initial dynamic Stop Loss at (-4%) (coinciding with the 226 of position 1 ).
--> We modify the dynamic Stop Loss to (-1%) when the price reaches TP1 ( 245 ).
-------------------------------------------
SET UP EXPLANATIONS
*** How do you know which 2 long positions to open? Let's take an example: If we want to invest 2,000 euros in the stock, what we do is divide that amount by 2, and instead of opening 1 position of 2,000, we will open 2 positions of 1,000 each.
*** What is Trailing Stop ? A Trailing Stop allows a trade to continue gaining value when the market price moves in a favorable direction, but automatically closes the trade if the market price suddenly moves in an unfavorable direction by a certain distance. That certain distance is the dynamic Stop Loss.
-->Example: If the dynamic Stop Loss is at -1%, it means that if the price drops by -1%, the position will be closed. If the price rises, the Stop Loss also rises to maintain that -1% on rises, therefore, the risk is increasingly lower until the position becomes profitable. In this way, very solid and stable price trends can be taken advantage of, maximizing profits.
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The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.
Disclaimer
The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.