Inside Disney’s Q3 FY25

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The Walt Disney Company’s Q3 FY25 earnings report presents a multifaceted picture of a media and entertainment giant undergoing significant transformation. With its fiscal year ending in September, Disney's Q3 offers crucial insight into the strategic priorities and challenges shaping the final stretch of FY25 and beyond.

From continued streaming profitability and robust performance in parks and experiences, to persistent headwinds in linear television and mixed results in content sales, Disney’s current trajectory reflects a company striving to modernize while maintaining the magic that made it iconic.

Disney's direct2consumer (DTC) business remains a bright spot, posting its fourth consecutive profitable quarter with $346 million in operating income. The growth in this segment is largely attributed to price increases and operational efficiency improvements two key levers Disney has pulled successfully. Disney+ added 1.8 million subscribers, bringing its total to 128 million, while Hulu gained 900,000, reaching 56 million. Though both numbers were slightly under Wall Street expectations, they indicate continued steady demand in a competitive streaming market.

The average revenue per user (ARPU) for Disney+ ticked up 1% to $7.86, further reinforcing the success of its pricing strategy. Reflecting a shift in industry priorities, Disney announced it will stop reporting subscriber counts starting next fiscal year, instead focusing on profitability metrics.

This strategic pivot, mirroring Netflix’s approach, underlines a new industry norm: subscriber quantity matters less than subscriber value.

The Experiences division which includes theme parks, resorts, and cruises continues to be a financial powerhouse for Disney. Q3 FY25 saw revenue rise 8% to $9.1 billion, with operating income climbing 13% to $2.5 billion. This marks a record Q3 for Walt Disney World, even amid rising competition from Universal’s Epic Universe.

Domestic parks and cruise lines remain in high demand, benefiting from pent-up travel interest and successful event-driven marketing. Although Chinese parks experienced softer attendance, global interest in Disney experiences remains robust.

A particularly encouraging sign is the early success of Disney’s upcoming Singapore based cruise ship, set to launch in December 2025 the first two quarters of which are already sold out. This bodes well for Disney’s international expansion in the high margin cruise business

Traditional television remains a drag on Disney’s overall performance. Revenue from its linear TV networks declined 15% to $2.3 billion, while operating income fell 28% to $0.7 billion. This ongoing erosion is driven by industry wide cord cutting trends and weaker advertising rates, challenges that Disney has been grappling with for years.

Even ESPN, once a consistent anchor for Disney’s media division, saw its revenue dip 5%. However, the company is preparing to counteract this decline with the launch of a standalone ESPN streaming service in August 2025, priced at $30 per month, or bundled with Hulu and Disney+ for $36. This all-in-one streaming bundle is designed to not only retain ESPN’s loyal sports audience but also attract cord-cutters looking for value and convenience.

Content Sales and Licensing

Disney’s Content Sales and Licensing segment posted a 7% revenue increase to $2.3 billion, but results were uneven. Theatrical releases were mixed Pixar’s "Elio" underwhelmed at the box office, and "Thunderbolts", despite being backed by the Marvel brand, failed to meet expectations.

Still, licensing and home entertainment helped offset these disappointments. A surprise success came in the form of "Lilo & Stitch", which not only drove merchandise sales but also passed the $1 billion mark at the global box office proving that nostalgia, when handled right, can still be a powerful commercial engine for Disney.

Looking ahead, Disney raised its FY25 adjusted earnings per share (EPS) growth forecast to 18% year over year, up from the previous guidance of 16%. The company expects to generate $1.3 billion in annual streaming operating income, signaling confidence in the DTC segment’s profitability.

Growth expectations by division are also strong

Experiences: +8%
Sports (led by ESPN): +18%
Entertainment DTC: double-digit growth


These projections show that Disney is positioning itself for a strong FY26, led by a focus on high-return investments in streaming, experiences, and tentpole content.

Disney’s Q3 FY25 results reflect a company in the midst of calculated transformation. It has shown that streaming can be profitable, that theme parks and cruises are booming, and that franchise films and IP-driven nostalgia remain cornerstones of its brand power. However, legacy operations like linear TV continue to weigh down overall performance and will likely require further restructuring or divestiture.

Disney’s strategy going forward is clear, double down on streaming bundles, expand high-margin experiential offerings, and invest in content that blends familiarity with freshness. While the road ahead presents challenges balancing nostalgia with innovation, and managing costs amid heavy content investments Disney appears to be steering confidently toward a more agile, modern, and resilient future.

As FY25 nears its end, all eyes will be on how Disney executes this vision and whether its biggest bets on bundled streaming, global experiences, and tentpole storytelling will continue to pay off

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