GameStop Corp. is an American video game, consumer electronics, and gaming merchandise retailer. The company is headquartered in Grapevine, Texas, and is the largest video game retailer worldwide.
GameStop’s new Ethereum-based NFT marketplace has been live in beta for a little less than a week. First two days in beta, moved well over 3,000 ETH. That's minuscule compared to OpenSea, but it beats Coinbase NFT. GameStop is looking to compete against OpenSea, the biggest NFT marketplace, which has generated some $17 billion in transactions this year. The company sees Web3 playing a major role in gaming. GameStop’s CEO, Matt Furlong, says, “We firmly believe that digital assets are core to the future of gaming”
GameStop NFT currently offers only artwork NFTs, but intends to launch a suite of gaming NFTs, which can be used as interactive items within video games. In February, GameStop launched a $100 million token incentive fund with Ethereum layer-2 scaling solution Immutable X to support development of NFT-compatible video games and products. The marketplace website notes that gaming NFTs on Immutable X are “coming soon,” and currently teases 13 NFT-compatible games that will have products available on the platform for purchase.
In the time since GameStop NFT launched on Monday, for example, Coinbase NFT has processed $31,000 in sales: that’s less than 1% of GameStop NFT’s business.
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