Recent director buys around $2.15 and now $2.50 are giving some credence to IRI for future positive growth. Having taken a beating in the last 6 months or so, it seems to have found some support, and it looks like management have taken the message that change is needed.. likely with how licensing is structured with the business. It's a good product, and a well run company which can easily pop back up to $3 with some strategic changes.
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