JCP have many bad fundamental and financial data, this company is currently holding a debt level at 4.02B, with An estimated 2.1B in loan payments come due in 2023, even Warren Buffett Avoid this stock.
But this company still in progress to climb up.
At previous earning, JCP surprise 0.20 (566.67%) higher than 0.04 estimated,
JCPenney plans to close 18 under-performing department stores in 2019,
they also is hiring 6,000 stylists nationwide to work in the rebranded salons,
give coupon and discount to Wiley College, ETBU, TSTC students shop at special event.
From technical analysis view,
At September 2000, JCP stocks break down support level, but able to control the game with 916% up.
RIght now It break down support again. If JCP able to survive with many marketing strategy, we have 8559% long term projection at 94.23
If we zoom in at smaller timeframe (H1)
JCP success to break channel down, with new bullish parallel channel up.
If this stocks down again, we have support at 1.19 and 0.94
Best level to buy this stocks at 1.45, with short term target at 1.97 (35% profit/52pips) and 2.66 (83% profit/121pip)