NEO is still way off from its all time high (ATH), hitting a major resistance level at approximately 45 USD.
NEO has been named the Chinese Ethereum, but has been struggling to meet this reputation.
I think NEO has great potential, as it only recently (last bull market, January 2018) showed big gains moving from 70,000 USD 24h trading volume to 1+ billion USD trading volume at the climax of 2018.
NEO is not yet listed on many big exchanges, which still is possible. One of them obviously is Coinbase, but also Kraken, and others have not yet listed this big project.
Knowing China will do everything to make the Chinese crypto projects beat the competition there is a chance this will help NEO. One thing is clear: it's very likely all top-100 projects will reach new ATHs.