This play does not make the much sense to me via a fundamental perspective regarding the economic outlook of companies like PEPSI, Coke and KO. But, from an investment standpoint, they control the food/drink market and have seen stagnant numbers and low growth regarding there products. Our new leader RFK Jr. in the food industry might start a complete overhaul of the products forcing these companies to rethink there targeted audiences/ marketing campaigns and adapt to this generations pallet.
Short term it needs to build more structure and a foundation, on the other hand watch out for a V shaped reversal in the coming weeks.
The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.