Some ideas where I think Substratum will potential go over the next few weeks/months. A lot of good stuff to come from this project including the Public Beta followed by a product release if successful.
I'm hodling and not trading this one, but a good entry point could be when/if we break the pennant that's forming right now. I expect this to retrace at some point to the 4th part of the wave, and then continue back up. I've used Fibonacci retracements/extensions to try and predict this move but it's likely that this won't be 100% accurate (you never can be).
If your trading this then sell points at the 2.618, 3.618 and 4.236 marks could be decent targets for you to set. Personally I would wait for a good entry point and hold for the next few months.
Good luck!