APPLE: EARNINGS PREVIEW - LOW BAR; 1.38EPS & REVENUE $42.34BNApple earnings to be released after market today
Expectations:
1. 1.39EPS and $42.31bn Revenue
- I personally have been an Apple bull for some time - I believe the bar for apple has been set low, with EPS 25% lower than last year and Revenue target also 15% lower than last year - I think this is achievable as Iphone SE sales will be included in the income statement for the first time this quarter which should help beat the low 42.34bn target.
Risks:
1. Obviously, if Apple misses these expectations i see downside to $89-90 immediately happening - nonetheless I think this opens up a valuable buying opp and I will be buying any 89-90 (or lower) lows, once the earnings hit/ miss flows are over as i believe apple is very cheap on a multiple basis some 10x.
Trading Strategy:
1. On an earnings beat I think because AAPL price has been depressed for so long (30% for 6m+), APPL will see significant topside e.g. to $111 so you should BUY AAPL at market and hold past the 101 breakout for 110tp.
2. Equally, if AAPL misses, we should clear existing risk at $95 and reenter APPL at the MISS bottom which should be $89, or perhaps less.
- I like owning Apple as it is one of the least leveraged companies, with over 250bn in cash & marketable securities (highly liquid) and generates 40-60bn dollars in bottom line profit, with 200bn revenue - thus it is one of the most profitable companies. With this cash, Apple in the future (under new leadership) can regain its prowess and make new highs e.g. 140-160 within the next 12-18m - before if they actually invest in M/A or some heavy R/D - poor leadership by Tim Cook is to blame for APPL's stagnant performance imo - they should have purchased Yahoo to compete with Google ad rev, Twitter to compete with FB and Netflix to grow their Apple TV business - all of which would have worked due to Apples massive worldwide brand and i believe such acquisitions can be made in the future thus I value owning Apple.
Any questions let me know.
