COKE - ShortShorting Coca-Cola bottling company.
Why?
Price is near 52 week high.
Recent strong rally in price, on no news.
Price stopped accelerating upward, slowing/stopping (bulls are done).
Consumer sentiment for sugary beverages continues to fall.
Biggest sales are Europe which is currently burning the Euro.
Price targets
* 100
* 91
I'm not confident on the price targets, but I am fairly confident on the overall direction turning from up to down.