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Volkswagen

PAH3 - Opportunity to Buy a cheap Porsche? Stock - not a car :(GETTEX:PAH3 Quick Description of this stock: PAH3 is the ticker symbol for Porsche Automobil Holding SE (Porsche SE). Holding company that primarily owns a significant portion of Volkswagen Group's shares and exercises 53,3% of voting rights in Volkswagen. When you invest in PAH3 you are more exposed to Volkswagen's than Porsche AG's direct operations. These shares provide exposure to the broader automotive industry via VW's portfolio including Audi, Bentley, Lamborghini and others. _____________________________________________________________________________ Same as Porsche AG (P911) stock, we can see significant drop in price.. The highest point that price reached in 2024 was around 52.28 per share, with today's drop in price this marks 35.79% drop in 2024! As we can see on the chart ( I am using Monthly chart as this is a longterm investment and analysis) price is currently in the historic Demand Zone from where it bounced back up. Depending on how this monthly candle closes we may witness history repeat itself or we are going lower to the All-in Zone even better zone to invest. I called it All-in Zone as I think this stock is a great investment opportunity for those who wish to enter this market. You now have a chance to buy at price that we havent seen in 4 years! If we reach to the All-in Zone you will have a chance to buy this stock at a price that we havent seen since 2010 or even 2003 if we reach bottom of the zone. Nobody really knows what will happen with VW group and I am not here to make predictions or wild guesses. I just look at the chart and price history and look at where we might go next, I love technical analysis. So I started buying these stocks same as P911 each month... There is no guarantee for anything and this may be a really good opportunity. As there is big profit potential ! And if we go lower? You will just get a better average buy-in price. For those who are willing to take the risk and have some connection to the car industry - like me.. This may be a good investment in the long run. Also do not forget that owning this stocks Porsche will be paying you dividends once a year! Patience is the key! Play it smart!
GETTEX:PAH3Long
by MJ_Imperial
P911 - Opportunity to Buy a cheap Porsche? Stock - not a car :( GETTEX:P911 We all know issues that VW group is currently facing so no point of writing about that. Lets look at some investment opportunities! Since the start of 2024 Porsche saw a nice move to the upside where price found resistance and since then.... since exactly 224 Days, price dropped -42.27%!!! Only in November price dropped -17,33%. While this may look bad, and in most cases is bad, there is money on the table for those who still havent invested in this stock. We do not know 100% what will happen with VW group and Porsche, too big to fail? I guess. There is no historic price action so we also dont know for how long this will keep on dropping and where is the actual bottom before reversing to the upside? Me personally, I started buying some of Porsche stocks each month. We know for certain it cant go bellow 0 (Absolute bottom). There is still room to drop , but there is also profit potential on the upside towards historic prices. For those who are willing to take the risk and have some connection to the car industry - Porsche in general, like me.. This may be a good investment in the long run. Also do not forget that owning this stocks Porsche will be paying you dividends once a year! Patience is the key! Play it smart!
GETTEX:P911Long
by MJ_Imperial
Volkswagen (VOW3): Potential Climb to €150Volkswagen AG is currently a highly interesting stock for us, especially given that it is a massive enterprise and the European market has seen significant sell-offs, in contrast to most American automakers which remain relatively high. However, it's important to note that automakers are typically quite volatile. If not for the high dividend yield, which currently stands at 15%—exceptionally high for a company of this size—it might not even be worth considering. Looking at the daily chart, we've observed a decline from 252€ to a low of 97.83€, marking the nadir of the overarching Wave II. We placed our very first entry at the start of this cycle at 101€, which is now at 121€. We have yet to break out from the major trend channel. A new, smaller trend channel has formed, suggesting that an upward breakout could potentially lead us out of both channels, providing a short-term boost. This could bring us to the level of Wave (X), around 150€, concluding the Wave (1). We successfully entered a new position on the 2-hour chart for Volkswagen, as we placed a limit order at the 50% retracement level, which was reached yesterday. This entry should give us a significant boost, aiming to challenge the trend channel line again and potentially reaching new local highs around 130€. There's also a dividend distribution coming up next month for Volkswagen, which might influence market behavior as investors could decide to take profits afterwards. We are not trying to predict short-term movements; instead, we aim to position ourselves for the long term and hold our investments for extended periods. We have strategically placed our stop-loss below Wave ((ii)) to only get stopped out if the scenario is invalidated. However, we see theoretically huge potential upwards, with 150€ being just an initial target.
XETR:VOW3Long
by freeguy_by_wmc
Porsche reclaims higher price tags and wants to join its peersLast year in September, we analyzed Porsche's stock following its 2022 initial public offering. At the time, we noted Porsche's shares had great prospects in the long term and viewed a potential pullback in price as a great opportunity to buy this stock at relatively reasonable prices (judging by Porsche’s performance during its short life span on the exchange). When Porsche was still trading above €100, we eyed an ideal entry 10% below its market price. However, we also emphasized the need to leave some more capital aside to execute additional purchases once the opportunity arises. After patiently waiting a few months, we signaled another opportunity in late January 2024 when Porsche was trading near its all-time lows, looking relatively cheap to its peers like BMW and Mercedes-Benz. Fast forward to today, and shares of Porsche are trading up about 30% from that level and above the level we signaled in late September 2023 as well (above the area between €90 and €92). As far as our outlook goes, we remain bullish on Porsche in the long term and believe it has a chance to reclaim all-time highs and continue higher (though it might be a rocky ride). Illustration 1.01 Illustration 1.01 shows the daily chart of Porsche stock and simple support/resistance levels derived from peaks and troughs. Technical analysis gauge Daily time frame = Bullish Weekly time frame = Bullish *The gauge does not necessarily indicate where the market will head. Instead, it reflects the constellation of RSI, MACD, Stochastic, DM+-, ADX, and moving averages. Please feel free to express your ideas and thoughts in the comment section. DISCLAIMER: This analysis is not intended to encourage any buying or selling of any particular securities. Furthermore, it should not be a basis for taking any trade action by an individual investor or any other entity. Therefore, your own due diligence is highly advised before entering a trade.
XETR:P911Long
by Tradersweekly
2
Volkswagen in Focus: Analysis and Initial SuccessesVolkswagen's chart has been performing well, aligning nicely with our expectations, though it might not apply universally for all Elliott Wave Analysts. We've made three entries into Volkswagen, closing one while still holding two. Our first buying decision was timed during significant pressure on the German stock market, particularly impacting the automotive sector. Since then, the movement has been favorable, and broadly speaking, we believe we entered near what appears to be a foundational low. Whether this proves to be the absolute bottom or if a new bottom emerges in the years ahead remains to be seen. However, we can confidently state we entered at a local low, with our positions showing a 12% increase since the last entry and a 23% increase from the first open entry. We're keenly interested in how Volkswagen's dividend yield will play out and what the future holds, which looks promising at this stage. We'll continue to closely monitor and analyze this stock, keeping our positions open without any current reason to close. Having already secured some profits and adjusted our stop-loss to our entry price, we're well-positioned. Should any changes be made, we'll certainly keep you informed.
XETR:VOW3Long
by stromm_by_wmc
Volkswagen: Limit Order Set for Surge to €200!At Volkswagen, we're now placing a limit order for Wave (ii), as we've once again failed to master and reclaim the trend channel. Consequently, we've fallen below it again. However, we believe we're dealing with Wave (ii) and anticipate a significant push upwards after a bit more selling pressure. This situation has a somewhat sour aspect, as it's possible we're facing an unfinished Wave ((ii)). In such a scenario, we should form a double bottom, given that the currently assumed Wave (i) is precisely at 100% of the overarching Wave ((ii)). Therefore, we want to set an relatively larger stop-loss to ensure safety and avoid being stopped out. Looking upwards, we have high expectations for Volkswagen and therefore have no concerns about sacrificing a few percentage points downward, as the upward potential is significant, with a minimum level of euros up to 200€. Hence, we see no issue in slightly increasing the stop-loss.
XETR:VOW3Long
by stromm_by_wmc
Mobileye Partners With Volkswagen For Automated DrivingIn a strategic move towards revolutionizing the automotive industry, Volkswagen ( GBEBROKERS:VOWG ) has announced an expansion of its partnership with Mobileye ($MBLY.) to integrate cutting-edge automated driving technologies into series production vehicles. This collaboration marks a significant step forward in Volkswagen's commitment to enhancing safety and convenience across its luxury brands, including Audi, Bentley, Lamborghini, and Porsche. Mobileye ($MBLY.), the Israeli automotive tech powerhouse, will leverage its advanced SuperVision and Chauffeur platforms to provide driving assistance software tailored for Volkswagen's premium vehicles. These technologies will not only elevate the driving experience but also set new standards for safety and efficiency on the road. The collaboration between Volkswagen and Mobileye ( NASDAQ:MBLY ) encompasses a range of automated driving functions designed to navigate both highway and urban environments seamlessly. Among these innovations are systems for automated overtaking on multilane highways, automatic stopping at red lights and stop signs, and comprehensive support in navigating intersections and roundabouts. Such advancements promise to redefine the driving experience, offering unparalleled convenience and peace of mind to drivers. Oliver Blume, CEO of Volkswagen, expressed his enthusiasm for the partnership, emphasizing the transformative impact of the new automated driving functions on both safety and convenience. He highlighted how these advancements align with Volkswagen's vision of delivering state-of-the-art automotive technology to its discerning customers, underscoring the company's commitment to innovation and excellence. Beyond enhancing the driving experience, Volkswagen's integration of Mobileye's technologies underscores a broader commitment to sustainability and societal well-being. By streamlining traffic flow, reducing congestion, and mitigating the risk of accidents, these automated driving functions hold the potential to create safer, more efficient transportation networks for communities around the world. Looking ahead, Volkswagen's software unit, Cariad, will play a pivotal role in integrating Mobileye's technologies into its luxury vehicles, ensuring seamless operation and optimal performance. This collaborative effort reflects Volkswagen's holistic approach to innovation, leveraging the expertise of industry leaders to drive progress and shape the future of mobility. In conclusion, Volkswagen's partnership with Mobileye ( NASDAQ:MBLY ) heralds a new era of automated driving, where cutting-edge technology converges with automotive excellence to redefine the driving experience. As these advanced functions make their way into series production vehicles, Volkswagen reaffirms its position as a trailblazer in the automotive industry, committed to shaping a safer, more connected future on the road.
NASDAQ:MBLYLong
by DEXWireNews
Changes in the EU's Green Deal could spur growth for VolkswagenVolkswagen’s shares have been on a downward trajectory for about three years now, dropping by more than 50%. However, after finding a bottom (presumably) in October 2023, the company’s stock has been ticking higher and forming an upward-sloping channel. While it is yet to be seen whether these shares have really bottomed out, certain developments might boost the company’s outlook going forward. Due to mounting protests from farmers and others, discussions about the European Union’s Green Deal and its feasibility have emerged recently. It is becoming increasingly apparent that ambitious plans might not be achievable within the initial deadline set in the deal. Furthermore, the question of the cost of achieving these goals has become a major subject of talks among members of the European Parliament. So far, European lawmakers have scrapped some of the initial rules, mainly affecting the agricultural sector. Nevertheless, it is possible that phasing out of combustion engine cars and reducing emissions will undergo a similar reassessment that could positively affect European carmakers, including Volkswagen, which is somewhat behind in electrifying its fleet compared to its competitors. Illustration 1.01 Illustration 1.01 shows the daily chart of Volkswagen stock. Currently, the price is trading near the lower bound of the upward-sloping channel that acts as a support. If this support holds, it will be positive for the stock in the short term. Technical analysis gauge Daily time frame = Slightly bearish Weekly time frame = Neutral *The gauge does not necessarily indicate where the market will head. Instead, it reflects the constellation of RSI, MACD, Stochastic, DM+-, ADX, and moving averages. Please feel free to express your ideas and thoughts in the comment section. DISCLAIMER: This analysis is not intended to encourage any buying or selling of any particular securities. Furthermore, it should not be a basis for taking any trade action by an individual investor or any other entity. Therefore, your own due diligence is highly advised before entering a trade.
XETR:VOW3
by Tradersweekly
6
Volkswagen it's about time to buy!Hello traders, I hope you are doing great! I know it's been a long time since the previous trade idea here in Trading view but a lot is going on with "The Greek Traders" community along with the V.I.P trading mentorship programme. We can see a trade we have also shared on the V.I.P group since the previous week. We are reffering to the "Volkswagen" stock trade of course, let's see why we are long on the stock as always combining fundamental analysis with technical analysis!As noted in the "The Greek Trader" seminars also, if fundamental analysis doesn't align with technical analysis we don't enter any trade! Firstly we are in clear bear market in Volkswagen stock since almost 2 years now from the high of 357.40 euros at 15/03/2021, as uncertainty from Covid-19 hit the markets.Also less incetives from the governments for the purchase of an EV vechicle as the maket is entering a more mature stage along with supply chain bottlenecks, rising inflation and geopolitical uncertainty also took a toll on many companies in 2022. Technical Observations 1.As we can see after that 2 year downtrend RSI has already started to build a bullish divergence on the weekly timeframe since June of 2022, that's very strong indication of the slowly shifting momentum especially when we are reffering to the weekly timeframe! 2.We can seet the 5 Elliott waves since the high, we are currently on the 3rd wave and we can trade the counter trend 4th wave to the upside. 3.The 4th Elliott wave that's an equal projection of the 1st wave we can see that coincides perfectly with the Fair value gap that has not been filled and with a previous support/resistance level that has been respected multiple times.That's the reason we will have our TP in that area (162-167 Euros). 4.We have also put the FIbonacci timezones and fibonacci retracements levels and we can see that both of the are aligned with the previous Elliott wave theory. 5.We are waiting a double bottom to be formed or a lower low with bullish divergence and a bullish candlestick formation to enter long at 113-116 Euros area. Fundamentals Observations 1. The Covid-19 pandemic and subsequent global lockdowns in 2020 saw the stock's price fall to its lowest level in almost five years. After starting at €175.60 on 19 March 2020, it sank to €79.38. Over the later months of the year, as economies began opening up, VOW3 seemingly began to recover and closed the year at €152.40. 2. In 2021, the carmaker announced it was increasing its EV capacity and scaling up MEB (modular electric drive matrix) use. In March, the company stated it planned to deliver a total of 450,000 EVs to customers – more than twice the figure delivered the year before. Volkswagen’s EV sales during the first three-quarters of the year put it in third place, with a 10.1% market share compared to 21.5% for Tesla, reaching an all-time high of 357.40 euros at 15/03/2021. 3. VW group had invested a lot on biofules but as part of the revision of the Renewable Energy Directive (RED), the European Commission proposed reducing the contribution of conventional biofuels in transport from a maximum of 7% in 2021 to 3.8% in 2030, that was a blow for the VW group.Now with the FY23 budget VW is turning it's main focus on the EV sector with more than 200$ billions investments for the next 5 years. 4. 2022 proved to be interesting for the EV market, Iola Hughes of Rho Motion told INN at last year’s Benchmark Week. Headwinds for the sector came following Russia’s invasion of Ukraine and China’s lockdowns in the first few months of the year.EV-volumes.com sales data shows that the global total for last year came in at 10.5 million units across BEVs and PHEVs. “An impressive growth of 55,4 percent in a difficult vehicle market as a whole. BEV sales increased by 59 percent to 7,65 million units, PHEVs by 46 percent to 2,86 million units,” the firm states. “The global EV share in light vehicle sales is 13 percent for 2022.” 5.Supply chain constraints appear to be easing and sales expectations for 2023 for passenger cars and light-duty vehicles, Rho Motion forecasts over 14 million global BEV and PHEV sales in 2023. 6.(Reuters) - South Carolina Governor Henry McMaster on Monday signed legislation approving $1.29 billion in state incentives for Volkswagen's off-road brand Scout Motors to build a $2 billion manufacturing plant for trucks and SUVs. The project could also receive up to $180 million in job development tax credits based on hiring, said South Carolina Commerce Secretary Harry Lightsey. In May, VW said it would reintroduce the Scout off-road brand in the United States, offering new electric pickup and sport-utility vehicles. Scout said it hopes to eventually create 4,000 jobs and produce 200,000 Scout vehicles annually. Groundbreaking is planned for mid-2023 and production is projected to begin by the end of 2026. 7.Earlier this month Volkswagen said 2023 sales will rise by between 10-15%, and the operating profit margin will be between 7.5 and 8.5% compared with 7.9% in 2022. POSSIBLE LONG TRADE ENTRY AT THE RETEST OF 113-1.116 EUROS LEVEL TP1 163 EUROS TP2 167 EUROS STOP LOSS 111.80-112 EUROS RISK/REWARD 17.60-17.70 ! THANK YOU ALL FOR SUPPORT!! KEEP FOLLOWING AND SUPPORTING MEANS A LOT TO OUR ME! Happy profits everyone!! THE GREEK TRADER
MIL:1VOW3Long
by The_Greek_Trader
2
Trading Idea - #Volkswagen #VWMy trading idea for #Volkswagen #VW - LONG Entry: 122.80 EUR Target: 197.00 EUR (profit +58%) - So far, there are few affordable small electric cars on the market. Volkswagen wants to change that and presents the ID.2all for less than 25,000 EUR. According to VW, the fully electric compact car will have a range of up to 450 km and will be launched on the market in 2025. The quick charge is supposed to take only 20 minutes. - Volkswagen is pushing ahead with the electrification of its vehicles and plans to invest a total of 180 billion euros by 2027. With net liquidity of 43 billion euros, including 16 billion from the IPO of the Porsche sports car division, the Wolfsburg-based company considers itself in a solid position to handle the investments. - Record profit at Audi! They sell fewer cars but earn more money.
XETR:VOW3Long
by Traderherz-Analytics
1
Will Volkswagen earnings satisfy?Volkswagen - 30d expiry- We look to Buy a break of 134.02 (stop at 127.96) We are trading at oversold extremes. This stock has seen good sales growth. Posted a Double Bottom formation. A break of the recent high at 133.46 should result in a further move higher. The bias is to break to the upside. Our profit targets will be 149.48 and 157.48 Resistance: 133 / 140 / 150 Support: 127 / 120 / 115 Disclaimer – Saxo Bank Group. Please be reminded – you alone are responsible for your trading – both gains and losses. There is a very high degree of risk involved in trading. The technical analysis , like any and all indicators, strategies, columns, articles and other features accessible on/though this site (including those from Signal Centre) are for informational purposes only and should not be construed as investment advice by you. Such technical analysis are believed to be obtained from sources believed to be reliable, but not warrant their respective completeness or accuracy, or warrant any results from the use of the information. Your use of the technical analysis , as would also your use of any and all mentioned indicators, strategies, columns, articles and all other features, is entirely at your own risk and it is your sole responsibility to evaluate the accuracy, completeness and usefulness (including suitability) of the information. You should assess the risk of any trade with your financial adviser and make your own independent decision(s) regarding any tradable products which may be the subject matter of the technical analysis or any of the said indicators, strategies, columns, articles and all other features. Please also be reminded that if despite the above, any of the said technical analysis (or any of the said indicators, strategies, columns, articles and other features accessible on/through this site) is found to be advisory or a recommendation; and not merely informational in nature, the same is in any event provided with the intention of being for general circulation and availability only. As such it is not intended to and does not form part of any offer or recommendation directed at you specifically, or have any regard to the investment objectives, financial situation or needs of yourself or any other specific person. Before committing to a trade or investment therefore, please seek advice from a financial or other professional adviser regarding the suitability of the product for you and (where available) read the relevant product offer/description documents, including the risk disclosures. If you do not wish to seek such financial advice, please still exercise your mind and consider carefully whether the product is suitable for you because you alone remain responsible for your trading – both gains and losses.
XETR:VOW3Long
by Saxo
Volkswagen going wild soon Germany's largest carmaker and DAX40 group Volkswagen did not perform well on the stock market in recent months and the share price went south. Since the beginning of the Ukraine war, the price lost slightly over 50% or 126€. On the overarching chart picture, however, this sell-off is only part of an overarching correction according to my assessment. The market is catching its breath to be able to survive the upcoming wave 3 well. Due to the current market situation on the indices, especially the strong sell-off in the German economy, the price will probably come down to the 0.887 retracement at the 99€, before the trend direction of the market turns. From there, a price increase of at least 300% is possible on a multi-year level. The 1.618 extension is at 396€ per share.
XETR:VOW3Long
by DavidJankowski
Volkswagen stuck in reverse?Volkswagen - Short Term - We look to Sell at 145.76 (stop at 152.42) The medium term bias remains bearish. Broken out of the channel formation to the downside. We have a Gap open at 145.76 from 19/08/2022 to 22/08/2022. Preferred trade is to sell into rallies. Our profit targets will be 120.52 and 115.00 Resistance: 145.76 / 151.50 / 160.86 Support: 137.68 / 128.10 / 120.56 Disclaimer – Saxo Bank Group. Please be reminded – you alone are responsible for your trading – both gains and losses. There is a very high degree of risk involved in trading. The technical analysis, like any and all indicators, strategies, columns, articles and other features accessible on/though this site (including those from Signal Centre) are for informational purposes only and should not be construed as investment advice by you. Such technical analysis are believed to be obtained from sources believed to be reliable, but not warrant their respective completeness or accuracy, or warrant any results from the use of the information. Your use of the technical analysis, as would also your use of any and all mentioned indicators, strategies, columns, articles and all other features, is entirely at your own risk and it is your sole responsibility to evaluate the accuracy, completeness and usefulness (including suitability) of the information. You should assess the risk of any trade with your financial adviser and make your own independent decision(s) regarding any tradable products which may be the subject matter of the technical analysis or any of the said indicators, strategies, columns, articles and all other features. Please also be reminded that if despite the above, any of the said technical analysis (or any of the said indicators, strategies, columns, articles and other features accessible on/through this site) is found to be advisory or a recommendation; and not merely informational in nature, the same is in any event provided with the intention of being for general circulation and availability only. As such it is not intended to and does not form part of any offer or recommendation directed at you specifically, or have any regard to the investment objectives, financial situation or needs of yourself or any other specific person. Before committing to a trade or investment therefore, please seek advice from a financial or other professional adviser regarding the suitability of the product for you and (where available) read the relevant product offer/description documents, including the risk disclosures. If you do not wish to seek such financial advice, please still exercise your mind and consider carefully whether the product is suitable for you because you alone remain responsible for your trading – both gains and losses.
XETR:VOW3Short
by Saxo
Upsize potential for VAG (VOW) due to EV salesVAG shows potential for doubling its share value in the next year due to EV sales. Fundamentals: VAG outplaced TSLA in Europe by sales of EVs in 2022 and has strong momentum which is backed by models ID.4 and ID.3 will continue. eu-evs.com Technicals: - potential ending C (from ABC) -wave on weekly - with the potential to end at the top of the channel on weekly - about 400 EUR/share - 0.382 retracement from the spake in 2008 is at the same 399 level.
XETR:VOWLong
by terrai
1
Trading Idea - #VolkswagenMy trading idea for Volkswagen - Buy / LONG Target: EUR 143.00 (+8% gain) VW has sold more electric vehicles worldwide than in the first quarter of the year. This is a positive business development despite supply bottlenecks. It is becoming apparent that many automotive suppliers have reached a low point in their business development. Nevertheless, the car manufacturers themselves continue to act very strongly. In the second half of the year, profit momentum could pick up again as China plans tax reductions. From today's viewpoint, VW would be one of the biggest beneficiaries. Better outlook for the second half of the year is expected due to the end of the semiconductor shortage, which is becoming more and more apparent. From a technical chart perspective, we are in a support area both in the short term (15M) and in the long term (1D), which makes buying the share attractive.
XETR:VOW3Long
by Traderherz-Analytics
1
VOLKSWAGEN AG- BREAKOUTVolkswagen is testing a major resistance level. Bullish scenario: breakout of the resistance will generate new buys and end of the downtrend. Bearish scenario: if the breakout is not successful, the downtrend will continue into the channel with a retest of the support level located at 160 Risk Disclosure: Trading Foreign Exchange (Forex) and Contracts of Difference (CFD's) carries a high level of risk. By registering and signing up, any client affirms their understanding of their own personal accountability for all transactions performed within their account and recognizes the risks associated with trading on such markets and on such sites. Furthermore, one understands that the company carries zero influence over transactions, markets, and trading signals, therefore, cannot be held liable nor guarantee any profits or losses.
XETR:VOW3Long
by legacyFXofficial
Volkswagen's EVs Taking Off, May Surpass NIO's Market Share Volkswagen's EVs Are Taking Off in China, May Soon Surpass NIO's Market Share On October 22, SAIC Volkswagen ID.3 was launched in the country at CNY 159,888 to CNY 173,888 per vehicle. Volkswagen China achieved a milestone of 10,000 EV sales in September 2021. We dissect Volkswagen's EV sales through three perspectives: product, production and marketing. A solid EV lineup, concrete production capacity and improved marketing have made VW one of the fastest legacy brands shifting to an EV company status. We expect VW to surpass NIO and Xpeng's market share very soon but remain shy of Tesla or BYD. The global chip shortage has hurt the auto industry, with companies at the risk of cutting more production. Electric vehicles built on more technology attributes that need more chips should have been hit badly. However, Volkswagen China delivered stellar EV sales in Q3, which grew from 3,415 units in June to 10,126 units in September, eclipsing NIO and Xpeng's growth rates in the same period. As an EV brand once underrated by some Chinese consumers, how did the company lift its sales so quickly? This article will rewind Volkswagen's EV story in China and give it an outlook. Entering the mainland market Before entering China, in 2020, Volkswagen Group sold 56,500 ID.3 in Europe during the final four months, which proved ID's strong product power. One year later, VW started to consider launching and manufacturing special ID models in China. According to an official announcement, Volkswagen Group (China) rolled out two new IDs based on MEB's innovative modular electric drive platform at the end of 2020, including pure electric models FAW-Volkswagen ID.4 CROZZ and SAIC Volkswagen ID.4 X. The two models are larger than ID.3 and tailored to Chinese consumers. They had started production in Foshan and Anting factories, and the products would be launched in early 2021. These two plants have a total annual production capacity of 600,000 vehicles. So, Volkswagen is one of the earliest legacy car makers that put EVs into production in the Chinese market. With a concrete production line, the company began to pre-order ID.4 in China at the beginning of 2021. Compared with Tesla, Xpeng and NIO's lineup, some argued ID series were uncompetitive for shorter driving ranges, lacking intelligent features. But VW China has refreshed people's minds with spectacular sales growth. In the beginning stage of selling, ID didn't perform well. The auto insurance data showed April saw 2,140 units sales of ID.4, which is tiny for the auto behemoth. Later on, VW adjusted its policy with the dealership network to stimulate them to sell more EVs, set a new team to deal with NEV sales and trained a special EV sales team to find the momentum. Another critical initiative Volkswagen made is an omnichannel selling strategy. ID models are sold in the existing 4S stores and shopping malls. The shopping mall stores are invested and built by existing dealers, and there is no directly operated shop of OEMs. The company learned new retailing strategies from Tesla and NIO's success using multi-channels to acquire traffic. Volkswagen is opening EV-only stores in more malls, namely through ID. Stores. There are dozens of stores in Shanghai. It is also expanding into other megacities. Following more ID models exhibited in shopping malls and 4S stores, ID saw a surprising increase in sales, which broke 10,000 monthly sales six months after delivery. By comparison, it cost NIO and Xpeng two years. Will VW keep growing sales fast in the future? We expect VW to acquire a larger market share in the following period. We judge the future delivery range of an NEV company from a perspective of the product, production capacity and marketing. ID models' product has won EU consumers' acceptance and should be accepted by the Chinese. The production capacity may be a problem, but Volkswagen has a one-million-global-EV-sales target this year, which was set when the firm was well aware of the supply issues. It ought to prioritize new energy vehicles production, and the inventory purchased at the end of 2020 can be used for some time. So, sales should continue to rise, but supply chain issues will impact capacity. Besides, the popularity of Volkswagen electric cars is increasing as more shops are built. By the end of this year, monthly sales are very likely to set a new record again. To discuss the sales 'ceiling' of ID, we have to benchmark it to the industry leaders such as Tesla and BYD. After one year of mass delivery in China, Tesla gained its EV market share between 10-15%. BYD is shifting towards a full-EV brand and takes around 20% of China's NEV market. We believe Volkswagen is far from catching up with these two companies for being a legacy player but can surpass NIO and Xpeng's respective market shares in a year based on recent sales momentum. In a nutshell VW's solid EV product, concrete production capacity and omnichannel sales system made it one of the fastest legacy brands to complete an 'EV shift.' The sales momentum hints its future delivery will keep jumping. Although we don't think the company will quickly transform into an EV leader like Tesla in the premium segment or BYD in the lower price bands, it is very likely to grow its market share to overtake NIO or Xpeng's in the short run. For the full article with the charts, please visit the original link.
OTC:VWAGYLong
by EqualOcean