ProShares split all ETFs w/ 3wks notice This is TQQQ-SQQQ chart.
I warned of the ProShares split, and it got little mention in the news since the announcement. This is one of the most popular ETF companies in the NYSE, with $550bn in ETFs. This is a big deal. They decided to split ALL ETFs, on short notice (3 weeks) , right before the biggest pullback since covid? Impeccable timing or what? The norm for announcement-to-split is 2-3 months out, but they split within 3 weeks!?
For example, AMZN recently announced a 5/27 split; and GOOG who announced 7/15 split in December.
The 22nd phenomenon is just when new contracts start for the next month; but looking at it from an ETF Giant's point of view you may glean something from the moves here.
Did they know there was a problem? When? Did this help cause it? Any theories welcome. I'm not 100% sure what to make of it, but ProShares seemed to know exactly when to reset the books; and didn't give retail much notice.
TQQQ Split History Table
Date Ratio
02/25/2011 2 for 1
05/11/2012 2 for 1
01/24/2014 2 for 1
01/12/2017 2 for 1
05/24/2018 3 for 1
01/21/2021 2 for 1
01/13/2022 2 for 1