Key terms
About IPSOS2.875%21SEP25
Sector
Commercial Services
Industry
Miscellaneous Commercial Services
Home page
ISIN
FR0013367174
FIGI
BBG00LY7MPD6
Ipsos SA operates as a survey-based research company. It focuses on the production, interpretation and distribution of information gathered from individuals about their opinions, desires, attitudes and behaviors. The business operates in six specializations, including Media & Advertising Research, Marketing Research, Opinion & Social Research, and Client & Employee Relationship Management. The Media & Advertising Research systems include creative development, ad-pre testing, in-market assessment, marketing brand equity, holistic communication evaluation and emotional measurement. The Marketing Research specialization includes consumer goods, industry and services, which involve agribusiness, durable goods, energy and utilities, financial services, lottery and gaming, travel and tourism and also health and pharmaceuticals. The Opinion & Social Research conducts research on public policy issues and on the attitudes and behaviors of citizens and consumers. The Client & Employee Relationship Management is dedicated to collecting, processing and delivering data. The company was founded by Didier Truchot and Jean-Marc Lech on November 14, 1975 and is headquartered in Paris, France.
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