Babytree Group engages in the provision of advertising services through online community platforms for maternity and child. It operates through the following segments: Advertising, E-Commerce, and Content Monetization. The Advertising segment offers advertising opportunities throughout its multi-platform ecosystem. The E-Commerce segment includes direct sales and marketplace. The Content Monetization provides content programs. The company was founded by Huai Nan Wang in January 2007 and is headquartered in Beijing, China.
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