Zuoli Kechuang Micro-finance Co. Ltd. is engaged in the provision of financing solutions to customers engaged in agricultural businesses, rural development activities, customers residing in rural areas, small and medium-size enterprises and microenterprises in various industries, and online retailers operating in the businesses of lifestyle products, agricultural products, cultural supplies and industrial products. The company was founded by Yin Yu and Xue Gen Zheng on August 18, 2011 and is headquartered in Zhejiang, China.