Bell Equipment Ltd. engages in the manufacturing and distribution of materials handling equipment for the mining, construction, quarrying, agriculture, forestry, and waste handling industries. It operates through the Manufacturing, Assembly, Logistics and Dealer Sales Operations; and Direct Sales Operations segments. The Manufacturing, Assembly, Logistics and Dealer Sales Operations segment refers to the manufacturing, assembly, and sales of equipment and aftermarket products. It operates in South Africa and Europe. The Direct Sales Operations segment relates to owned distribution operations for direct sales of the company's own manufactured products, other third-party products and the supply of aftermarket support, and products to market. It operates in South Africa and the rest of Africa. The company was founded in 1954 and is headquartered in Richards Bay, South Africa.