CARD fundamentals

Card Factory Plc engages in retailing greeting cards and related gifting items. It operates through the following segments: Cardfactory Stores, Cardfactory Online, Partnerships, and Other. The Cardfactory Stores segment retails greeting cards, celebration accessories, and gifts through a network of stores in the United Kingdom and Republic of Ireland. The Cardfactory Online segment includes retailing of greeting cards, celebration accessories, and gifts via its online platforms. The Partnerships segment represents its business-to-business operations and sells greeting cards, celebration accessories, and gifts across various brands via a network of third-party retail partners both in the United Kingdom and overseas. The Other segment relates to Printcraft that manufactures greeting cards and personalized gifts and sells its output intra-group to the stores and online businesses. It also operates through the following geographical segments: South Africa, Republic of Ireland, United States of America, and Rest of the World. The company was founded in 1997 and is headquartered in Wakefield, the United Kingdom.