Farm Fresh Bhd. is an investment holding company, which engages in the manufacture and distribution of various dairy and plant-based products. It operates through the Malaysia's Operation and Australia's Operation segments. The Malaysia's Operation segment includes rearing of dairy cows and goats, and production, marketing, and sale of cow’s and goat’s milk, yogurt, and plant-based products, and agrotourism. The Australia's Operation segment refers to the rearing of dairy cows, production and marketing, and sale of cow's milk, jam, sauces, butter, and yogurt. The company was founded by Tuan Kin Loi and Tuan Ee Loi in 2009 and is headquartered in Johor Bahru, Malaysia.