WIMI fundamentals

WiMi Hologram Cloud, Inc. engages in the provision of holographic services and products. It offers comprehensive solutions including AR automotive HUD software, 3D holographic pulse LiDAR, head-mounted light field equipment, holographic semiconductors, cloud software, and car navigation systems. Its services and holographic AR technologies include holographic AR automotive application, 3D holographic pulse LiDAR technology, holographic vision semiconductor technology, holographic software development, holographic AR advertising technology, holographic AR entertainment technology, holographic ARSDK payment, interactive holographic communication and other holographic AR technologies. The firm operates through the following segments: AR Advertising Services, AR Entertainment, and Semiconductor Business. The AR Advertising Services segment enables the integration of real or animated 3D objects into video footage, creating seamless and interactive visual experiences. The AR Entertainment segment focuses on payment middleware software, game distribution platforms, and holographic MR software. The Semiconductor Business segment provides central processing algorithm services, computer chip products, and comprehensive solutions integrating software and hardware for enterprise customers. The company was founded by Jie Zhao in May 2015 and is headquartered in Chaoyang, China.