H&M Hennes & Mauritz AB engages in the provision of sale of clothing, accessories, footwear, cosmetics, and home textiles. The company offers accessories, underwear, cosmetics, sportswear, and other apparels for men, women, and kids. Its geographical segments include Asia and Oceania, Europe and Africa, and North and South America. The firm's brands include H&M, H&M Home, Weekday, COS, & Other Stories, Monki, ARKET, Afound, Sellpy, and Treadler. The company was founded by Erling Persson in 1947 and is headquartered in Stockholm, Sweden.