Kidswant Children Products Co., Ltd. operates as a maternal, infant and child product retail and value-added services. It provides products for pregnant women, infants, and children. It also offers child care consulting services. The company was founded by Jian Guo Wang, Wei Hong Xu, Hui Shen, Tao Wu, and Hui He in November 2009 and is headquartered in Nanjing, China.