META Zuck’s not just chasing clout he’s building a war machine. While sniping elite AI talent, he dropped €3 billion for a 3% stake in EssilorLuxottica, the empire behind Ray-Ban and Oakley. Translation: he’s all-in on smartglasses.And why not? Meta’s RayBan collab already moved 2 million units, with eyes on 10 million a year by 2027. That’s not a gimmick it’s a hardware beachhead.
EssilorLuxottica isn’t just another eyewear brand it owns 40% of the global lens and frame market, raking in €26.5B in revenue and €3.3B profit last year. Meta just hitched itself to a juggernaut.
This isn’t Google backing Warby Parker. This is next-level placing a crown jewel of wearables at the center of the AI battlefield.
To seal it, Meta just raided Apple, landing Ruoming Pang the mind behind Apple Intelligence with a $200M+ golden handcuff deal. That’s not recruitment. That’s a headhunt in a talent war.
And Zuck? He’s not blinking.
