I ran a DCF model using exponentially smoothed revenue forecasts to fit the future growth rate characteristics of a mature growth company like ADBE. My Cost of Equity was calculated with CAPM using Prof. Damodaran's cash yield ERP (6.01%) and my terminal value was calculated with 2047 price-to-sales of 20 for my bull case, 15 for my base case, and 10 for my bear...
