Hong Kong Ltd. engages in the provision of independent online consumer finance services in China. It offers tailored consumer finance products to prime and near-prime borrowers who typically have bank accounts and credit cards but are underserved by traditional financial institutions, primarily by originating transactions between borrowers and traditional financial institutions through three funding structures, which are direct lending, trust lending, and credit-enhanced loan facilitation. The company was founded by Ting Hung Ma and Sai Wang Liu on July 24, 2007 and is headquartered in Hong Kong.