Icon Culture Global Co. Ltd. operates as an investment holding company. The firm operates through the following segments: Traditional Offline Media Advertising; Online Media Advertising; and PR, Marketing Campaigns and Other Services. The Traditional Offline Media Advertising segment engages in the operation of media advertising services on television and other broadcasting channels, newspapers, journals, public transports, elevators and lifts; The Online Media Advertising segment engages in the operation of media advertising services on selected websites, online social media groups and apps; The PR, Marketing Campaigns and Other Services segment assists in launching campaigns and events to promote brands, services and products of the group's customers. The company was founded by Tse To Chow and Cai Xiaoshan on April 24, 2019 and is headquartered in Guangzhou, China.