Phoenix Rising Cos. is a strategic acquisition and development company, which engages in identifying and acquiring high demand, revenue-generating assets. It operates through the Health Beverage and Oil and Gas segments. The company was founded by Michelle LaCour and James LaCour on June 25, 2012 and is headquartered in Cedartown, GA.
Fundamental metrics to determine fair value of the stock
Company’s recent performance and margins
Dividend yield, history and sustainability
Financial position and solvency of the company